OpenAI Launches New Feature to Integrate Popular Apps Into ChatGPT

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OpenAI Launches New Feature to Integrate Popular Apps Into ChatGPT

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Last Updated: Oct 8, 2025

OpenAI announced on Monday a new integration system that allows its AI model, ChatGPT, to connect with third-party apps. The chatbot can now link users to popular platforms such as Booking.com, Spotify, Coursera, Canva, and Zillow, while developers will be able to add more through OpenAI’s new Software

In a rush? Here are the quick facts:

  • OpenAI announced a new integration system that connects ChatGPT to external apps.
  • Users can interact with apps such as Spotify, Canva, or Zillow through ChatGPT.
  • The new system is built on the Model Context Protocol (MCP), allowing developers to create more integrations and expand ChatGPT’s ecosystem.

According to OpenAI, ChatGPT users worldwide—except those within the European Union—can now interact with external apps directly through natural conversation, either by mentioning a platform or when the chatbot suggests it.

Developers can access the new Apps SDK, which is built on Anthropic’s Model Context Protocol (MCP) program and currently available in preview mode, to create new ChatGPT integrations with external apps.

“Today we’re introducing a new generation of apps you can chat with, right inside ChatGPT,” wrote OpenAI. “Developers can start building them today with the new Apps SDK, available in preview.”

To showcase the new feature, OpenAI partnered with multiple popular platforms, including Booking.com, Canva, Coursera, Spotify, and Zillow. The company demonstrated that users can plan trips by connecting ChatGPT with Booking.com, or create Spotify playlists through chat interactions.

“The magic of this new generation of apps in ChatGPT is how they blend familiar interactive elements–like maps, playlists and presentations–with new ways of interacting through conversation,” wrote OpenAI. “You can start with an outline and ask Canva to transform it into a slide deck, or take a course with Coursera and ask ChatGPT to elaborate on something in the video as you watch.”

OpenAI also encouraged developers to build more integrations to expand the number of platforms ChatGPT can connect to and further grow its ecosystem of integrated apps.

A few days ago, OpenAI also announced a new interactive AI tool called ChatGPT Pulse, which offers users personalized updates in the morning.

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