Robinhood Announces Social Media Platform Set To Rival Reddit

The popular trading app Robinhood announced this Wednesday, at the HOOD Summit ’25 event in Las Vegas, that it will launch a new social media platform called Robinhood Social.

According to the official announcement, the fintech company explained that the initiative to build a specialized platform came after learning that Robinhood users rely on social media and online forums to make decisions and navigate the market.

Robinhood aims to offer its users a new platform with “real” updated information and access to relevant content, as well as insights from industry experts.

“We unveiled Robinhood Social, a new trading community within the Robinhood app featuring live, verified trades and authentic profiles, where you can discuss strategies, follow experts, and more,” states the document.

The company explained that all the trades posted by users on the new platform will be verified, as well as traders’ real performance, which will be displayed on their profiles—allowing users to follow their favorite traders.

“This is the first social platform where you can trade across stocks, options, futures, crypto, and prediction markets, all without switching apps,” added Robinhood.

Through  Robinhood Social, users will also be able to follow politicians, hedge funds, insiders, and other “power players,” even if they are not on the platform, through accounts based on publicly reported trades.

Only selected users in the United States will get access to the new platform early in 2026, for free. The fintech company expects to expand access later.

According to Axios, Robinhood Social—described as a combination of Venmo and the social media platform X—could pose a threat to Reddit, where many users discuss trading ideas, share portfolios, and build communities around stock market discussions.

Robinhood hopes to stand out and compete with other social media networks through its verification feature, as users usually cannot confirm whether the accounts they follow are real or whether the information shared is trustworthy.

OpenAI recently drew attention to Robinhood for offering tokenized equities for OpenAI and SpaceX.